The projects presented in WOOD undergo a detailed process of scrutiny and review. This process is just
one of the ways WOOD distinguishes itself from other woodworking magazines. Our experts shop-test
every project in order to capture the reader’s confidence. That means every project you see in WOOD is
“brought to life” in a workshop before it is presented to the reader.
No other woodworking magazine takes the following measures to ensure the accuracy and achievability
of its content, resulting in reader success and, therefore, trust.
How does this affect the advertiser? Readers trust the content in WOOD, therefore, they trust the brands
in WOOD. 69% of WOOD subscribers say the brands that are advertised in WOOD are better in
quality than the brands that are not advertised. 63% say I am more likely to notice advertisements
in WOOD than those in other woodworking magazines. *