Reach an Untapped Market
Tap into a new, highly qualified market! Two important facts that can help you generate more business:
1. SIP buyers are skilled woodworkers (averaging 12.5 years of woodworking experience).
2. SIP buyers typically do not subscribe to woodworking magazines.
Over the years, these titles have been newsstand hits and each have a total distribution of 265,000 at key retail chains including Home Depot, Lowe’s, Ace Hardware and Barnes & Noble. Your ads in these issues will inspire a fresh audience of dedicated woodworkers as they plan their projects and purchases.
This magazine focuses on two things woodworkers love: jigs that make operations more accurate, easier, and safer; and innovative ideas for shop organization. The mix of shop-proven projects and tips, including real-world solutions from readers, help shop owners improve their workspace, and their results.
AD CLOSE: 5/21/13
ON SALE: 7/16/13
Finally, a collection of plans and techniques for woodworkers with basic skills and tools -- and who want to put them to use. A broad selection of skill-building technique articles and projects with comprehensive, step-by-step instructions and photographs help any woodworker increase their skills and confidence while constructing beautiful furniture for their home, outdoor structures, and kid's projects.
AD CLOSE: 7/16/13
ON SALE: 9/3/13
Crammed with creative and useful projects and tips to make any shop work more efficiently. Starting with articles to help readers best plan their shop space, it then provides a full selection of shop projects to help them fill the space with useful fixtures they can build themselves, including tool stands that offer mobility and storage, benches and cabinets, and tool accessories.
AD CLOSE: 9/10/13
ON SALE: 10/22/13
Just in time for those New Year's resolutions, this idea-packed publication offers storage and organization solutions for every inch of the home, from the kitchen to the bedroom, and the office to the garage. Innovative ideas show how to corral and clean out clutter, create attractive storage, even where you thought none existed, and, once things are organized, how to keep them that way.
AD CLOSE: 11/5/13
ON SALE: 12/10/13
Join us for our second tour of man-tastic spaces—sports-themed bars, poker rooms, hobby retreats, upgraded garages, hunting and fishing rooms, fun out-buildings, stone patios and grilling spots—all dreamed up by guys and for guys. (And as many men confess, shared and adored by the entire family). We go behind the scenes to reveal what makes their personalized man space so popular, and find out how they pulled it off on budget.
AD CLOSE: TBD
ON SALE: Aprox. 1/28/14
As spring begins, homeowners are anxious to get back outside. We provide dozens of great ideas for enhancing the deck, patio, yard, garden, and outdoor living areas, many of which can be accomplished with only basic skills and tools. Plus we provide shop-tested advice on choosing materials, fasteners, and finishes that stand up to the weather to keep projects looking great for years to come.
AD CLOSE: TBD
ON SALE: Aprox. 3/25/14
Family time is back in a big way as shown by the variety of rooms featured here. Kids and parents alike gather in a video-game room to pick off zombies, munch popcorn in the home theater, tone up in the fitness area, or shoot pool in a basement billiards hall. Real-life homeowners provide insight on how they created their rooms, and share tips for doing it yourself, inspiring readers to try their hand at creating their own family entertainment enclave.
AD CLOSE: TBD
ON SALE: Aprox. 5/20/14
Note: Titles and dates subject to change